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No well-understood market penetration plan

by billc | Feb 7, 2009 | Communications & Information Flow, Sales, Marketing & Clients, Strategy, Structure & Organization

No well-understood market penetration plan (a) Ideally this would be a simple issue of Miscommunications, which can be quickly resolved. (b) If the company has no marketing plan at all, this lack of understanding would be a Planning short-sight. (c) Or, it might be...

Sales quotas are not understood or accepted

by billc | Feb 3, 2009 | Communications & Information Flow, Management, Accountability & Responsibility, Sales, Marketing & Clients

Sales quotas are not understood or accepted The problem of sales quotas not being understood or accepted could be a communications problem but more likely it is being viewed as an unjustified top-down decision; thus salespeople feel that rewards are not tied to real...

Sales orientation rather than profit orientation

by billc | Feb 2, 2009 | Sales, Marketing & Clients

Sales orientation rather than profit orientation While sales are great, it is what is left over after direct costs (margin) associated with that sales which is important.. the question should be: “What is the margin?” Problem Depth...

Firing today who we should have fired last year

by billc | Jan 31, 2009 | Management, Accountability & Responsibility, People Issues & Mood of People, Sales, Marketing & Clients

Although we may have known who the deadwood people were, we don’t understand why management took so long to rectify the situation.

Company has lost touch with clients and market

by billc | Jan 30, 2009 | Communications & Information Flow, Management, Accountability & Responsibility, Sales, Marketing & Clients, Strategy, Structure & Organization

Company has lost touch with clients and market Losing touch with the Market, in all probability, is a sign of decay of an aging organization. Problem Depth...

Organization is slow to respond to market needs

by billc | Jan 26, 2009 | Sales, Marketing & Clients

Organization is slow to respond to market needs A cause appearing in the Marketing domain, in all probability, rests with a lack of Planning. It can as likely be a sign of decay of an aging organization. Problem Depth...
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7 Problem Domains

  • Financial
  • Production & Operations
  • Sales, Marketing & Clients
  • Strategy, Structure & Organization
  • People Issues & Mood of Company
  • Communications & Information Flow
  • Management, Accountability & Responsibility

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